Notes for Newbies: Finding Your Niche

When you begin your Internet marketing career, the very first thing you hear over and over again, is “FIND A PROFITABLE NICHE”. I have put this is capital letters, because, to an Internet marketer, this is the Holy Grail, Paradise Found, and winning the lottery all rolled into one!

Finding a profitable niche is one of the most discussed subjects in Internet marketing and can be a scary prospect for the newbie. Everybody talks about it, everybody has opinions on it, and the poor newbie will have many “rabbit caught in headlights” moments just thinking about it.

But the hard fact is, if you have a product in mind, and you don’t find a niche market for it, then how much success are you going to have? Not a lot. The days of just putting a product up on the internet and making sales without effort are long gone. Now extra effort is essential.

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Notes for Newbies:Resell Rights Explained

The most difficult  part for many people starting out online trying to make some extra  cash is having a product of your very own to sell. Having your own product is the best thing you can do eventually to make a name for yourself and build a business.

The next best thing for many is to become a licenced reseller for a product. In most cases this will allow you to resell, reprint and distribute a product and keep all the sales.

However, this can be a confusing issue for beginners, as they struggle to understand the different licencing terms that go with a reseller package.

Here’s a quick overview of the different rights:

Giveaway Rights

You are free to pass on the ebook or software at no cost to anyone. You sometimes are not even allowed to sell it. You can find these rights usually stated at the beginning of ebooks or somewhere in the software file.
Giveaway rights are good for the end user as long as the content is quality and helps those who use it.

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The Psychology of Internet Marketing

We all know by now that success at Internet marketing has a great deal to do with attitude and mindset.
The following article by Internet psychologist Graham Jones certainly makes this point very clearly and gives plenty of food for thought!

 Every day you can read stories about people who have made a fortune online. Being an Internet entrepreneur is clearly attractive. You can work at home, you can choose your own hours and, so it seems, you can take truckloads of cash to the bank.

Yet in spite of the successes we hear about, most people who try their hand at being an Internet entrepreneur fail. They buy all the ebooks and audio CDs that contain the instructions from the “gurus”. They attend teleseminars, Internet marketing conferences and even sign up for one-to-one coaching programs. Yet, in spite of the thousands they spend on their own education, they still don’t make the millions their mentors achieve.

So why is that? Why is it that only a tiny proportion of would-be Internet entrepreneurs actually make the grade? It’s been estimated that only 2% of people who try their hand at Internet marketing succeed. The rest keep trying, without any real success.

The factor that marks out the top entrepreneurs from the rest is one of attitude; that’s all. What the millionaire online entrepreneurs do is treat the entire activity as a proper business. They have meticulous plans, they engage in detailed market research and they monitor every aspect of their online work so they can improve on their results each day. In other words, the top Internet marketers don’t just “play at it”; they take it very seriously.

Yes, some of them don’t work full time. But when they do work, they work hard. They don’t just tinker at things, trying an email campaign here, an advert there and the occasional request to add a link to their web site. Instead, they have specific targets they wish to achieve and then they write detailed plans about how they will go about achieving that.

Furthermore, the successful Internet entrepreneurs are focused on what they do. They don’t try and sell one ebook today, an audio on a different subject tomorrow and a report on something else next week. While they may have several different products, they will focus their efforts, one at a time.

If you are trying to make money online and don’t have the same success as your Internet marketing heroes you could try the following:

1. Focus on what you really want to achieve
2. Choose just one product or service
3. Set targets for your sales on an annual, monthly and weekly basis
4. Work out the ways you will reach those targets
5. Do one thing at a time in your list of activities designed to achieve your targets
6. Monitor your results and adapt your work accordingly
7. Learn from what you achieve and use that knowledge in future projects

Working on just one product at a time may seem time consuming, but it will pay dividends in the long run.

Graham Jones is a psychologist who has investigated the way people use the Internet. His research can help you make the most of the Internet, particularly if you are hoping to make money online

Article Source: http://EzineArticles.com/?expert=Graham_Jones

Notes for Newbies: Why Build a List?

Ah yes, THE LIST!!

You have reached the point where you have chosen your niche, and are excited about this great product that you are keen to put before your hungry crowd. You are about to set up your website, and you can’t wait for the orders to come pouring in.

But you keep hearing these nagging voices saying things like “The Money is in the List”,or “Build Your List”, and every bit of advice you read that is aimed at newbies goes on about building a list.

Now here is where you can make a huge mistake. You are really keen to get started on making all those millions of dollars that the gurus have promised you, and you don’t want to spend precious time building a stupid list.

So let’s think this one through again, shall we!

What Exactly is a List?

Simply put, this is a list of customers, or more specifically in Internet Marketing terms, a list of email addresses through which you can contact potential customers.

If you have ever needed to enter your email address before purchasing or downloading something from the internet, then you will certainly have ended up on someone’s list.

As a newbie internet marketer, I have no doubt that you have already signed up for numerous lists yourself. All those free reports and downloads that you thought would be so helpful, have resulted in dozens of emails and offers flooding into your inbox every day from people who have captured your email address.

Why do I need a List?

It is no longer possible just to set up a website and run a comfortable business selling one-off products. This is not a way to build a long term and sustainable business.

The reason to build and use a list is to gradually build up a base of regular customers to which you can market your products and services.

As the internet expands, and more and more people are turning to Internet Marketing as a career, so it becomes necessary to learn new skills and develop new approaches to marketing and customer relations. This is why learning to build and nurture a responsive list is essential to your online success.

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Basic Essentials for Building Internet Success

 

Words of wisdom from the beginner’s Guru himself……

 Ron Woodham

I guess you are new to Internet Marketing, otherwise you would most probably have skipped this article.

But you are reading it, and I’m very glad, so welcome aboard and join our happy band of other Newbies (and nearly-Newbies) who are starting a business – but who are finding it all rather daunting.

No doubt you have your own preconceived ideas about Internet marketing.  Perhaps you’ve read various articles and books that tell you it’s all going to be a breeze – but you quite simply don’t know what to do next.

Perhaps you have a friend who has tried, and maybe not succeeded in this business, and maybe this friend has been giving you their advice on “how to start” – or if they’ve had a particularly bad experience, advice on “how to avoid it at all costs”!

Time and again I’ve seen newbies jump right in at the deep end, before carefully considering everything, and without any proper help and guidance. One thing’s for sure – you will be so much better off if you are shown how to do something, and not left to flounder around on your own. Firstly, it helps to have the correct mindset for success, so throw out all those preconceived ideas, and let’s start again.

Perhaps you’ve already “had a go” and tried selling something, either offline or online, but it’s not sold, or maybe you’ve only had one or two sales.  Something is just not quite right. You know you need to do something different, but you are not sure exactly what.

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Getting Started with Your Business

Is a Home Business for you?

 As people worry about job security and their futures, more and more of them are turning to the idea of setting up their own business and working from home.

When you have finally decided that a home business is for you, there are a lot of decisions to be made. It is crucial that you decide on something that you feel comfortable with, and that will give you the returns you need. Many people dream of a home business, but few take into account the sacrifices that may be necessary to bring their dream to fulfillment.

First of all, think very carefully about what a home business will mean, not just financially, but in terms of social contact. You must ask yourself some very searching questions.

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