Posts belonging to Category Starting an Internet Business



Notes for Newbies: Why Build a List?

Ah yes, THE LIST!!

You have reached the point where you have chosen your niche, and are excited about this great product that you are keen to put before your hungry crowd. You are about to set up your website, and you can’t wait for the orders to come pouring in.

But you keep hearing these nagging voices saying things like “The Money is in the List”,or “Build Your List”, and every bit of advice you read that is aimed at newbies goes on about building a list.

Now here is where you can make a huge mistake. You are really keen to get started on making all those millions of dollars that the gurus have promised you, and you don’t want to spend precious time building a stupid list.

So let’s think this one through again, shall we!

What Exactly is a List?

Simply put, this is a list of customers, or more specifically in Internet Marketing terms, a list of email addresses through which you can contact potential customers.

If you have ever needed to enter your email address before purchasing or downloading something from the internet, then you will certainly have ended up on someone’s list.

As a newbie internet marketer, I have no doubt that you have already signed up for numerous lists yourself. All those free reports and downloads that you thought would be so helpful, have resulted in dozens of emails and offers flooding into your inbox every day from people who have captured your email address.

Why do I need a List?

It is no longer possible just to set up a website and run a comfortable business selling one-off products. This is not a way to build a long term and sustainable business.

The reason to build and use a list is to gradually build up a base of regular customers to which you can market your products and services.

As the internet expands, and more and more people are turning to Internet Marketing as a career, so it becomes necessary to learn new skills and develop new approaches to marketing and customer relations. This is why learning to build and nurture a responsive list is essential to your online success.

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Basic Essentials for Building Internet Success

 

Words of wisdom from the beginner’s Guru himself……

 Ron Woodham

I guess you are new to Internet Marketing, otherwise you would most probably have skipped this article.

But you are reading it, and I’m very glad, so welcome aboard and join our happy band of other Newbies (and nearly-Newbies) who are starting a business – but who are finding it all rather daunting.

No doubt you have your own preconceived ideas about Internet marketing.  Perhaps you’ve read various articles and books that tell you it’s all going to be a breeze – but you quite simply don’t know what to do next.

Perhaps you have a friend who has tried, and maybe not succeeded in this business, and maybe this friend has been giving you their advice on “how to start” – or if they’ve had a particularly bad experience, advice on “how to avoid it at all costs”!

Time and again I’ve seen newbies jump right in at the deep end, before carefully considering everything, and without any proper help and guidance. One thing’s for sure – you will be so much better off if you are shown how to do something, and not left to flounder around on your own. Firstly, it helps to have the correct mindset for success, so throw out all those preconceived ideas, and let’s start again.

Perhaps you’ve already “had a go” and tried selling something, either offline or online, but it’s not sold, or maybe you’ve only had one or two sales.  Something is just not quite right. You know you need to do something different, but you are not sure exactly what.

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